Out-of-home creative for Q2 2026: stock portraits masked into styled card frames, corrected for outdoor print.
An OOH campaign built on portrait imagery that had to sit inside a branded card device and survive outdoor print.
Masked stock portraits into the styled card frames, then color corrected each for outdoor print output rather than screen — different black point, different saturation ceiling.
Eight variations: three WhatsApp-focused, five general messaging, split across light and dark background treatments with Spanish-language typography overlays.
